The colorfulness of a location that has grown over time creates a homely environment for the newly established residential town.
Location New Town Netzaberg, 92676 Eschenbach i. d. Oberpfalz
Builder Bundesanstalt für Immobilienaufgaben Bonn
Planning Planungs GmbH 3P Bayreuth
Color concept Brillux color studio Munich
Execution Zapf GmbH Bayreuth
Residential housing developments in Germany are rarely this impressive: The “New Town Netzaberg” in the Upper Palatinate region is a completely newly built residential town for 3,600 US soldiers and their families. In addition to the architecture of the residential houses, the color design of the facades plays a key role in creating the desired harmonious atmosphere in the area. The goal was to find a representative and creative concept that also combines the highest material quality and economic efficiency. The color design of “New Town Netzaberg” was created completely by the Brillux color studio Munich. The task and goal was to give the residential development, with its eleven different types of houses, the impression of a vibrant area that has grown over time. The basis for the color design was an in-house documentation of typical regional colors in Germany. Six major cities were studied for this; the experienced Brillux experts chose three of these as a basis for the color concept: Hamburg, Munich and Berlin. The result: a palette of 30 color shades that gives the groups of buildings an individual profile and also reinforces the homogeneous overall impression. The end result takes you on an exciting journey through the colors of Germany as you travel the 2.5 km from one end of the development to the other. The specialist magazine Mappe reported on this object:View article (PDF)